Chinatown Market is a brand born without presumption and is now a streetwear giant. Basketball is one of the brand's main inspirations, a bond that has grown over time thanks to collaborations with Kelly Oubre Jr., NBA2K and LeBron James. That's the story of this relationship.
Allen Iverson began writing basketball history with the Georgetown Hoyas, under the guidance of coach John Thompson. In those two seasons, Iverson and Thompson were responsible for a manifesto for basketball and Black Culture.
To celebrate the launch of the new Nike Zoom Freak 2 line by Giannis Antetokounmpo we went to Sardinia and met Sasha Mattias Grant, the young rising star of the Italian National Team and Bayern Munich. Sasha told us about his unique personal story and his Sardinia.
Airness selected 5 exercises from Nike NTC, adapting them to the world of basketball. We then asked the two best Italian talents, Ilaria Panzera and Matteo Spagnolo, to try them, transforming the training experience into a contest.
Sabato 26 usciranno le Air Jordan I “Shattered Backboard” 3.0, terza interpretazione della colorazione ispirata alla partita giocata da Michael Jordan a Trieste nel 1985. Per l'occasione abbiamo parlato delle distruzioni di tabelloni più iconiche di sempre e delle loro connessioni con l'Italia.